Twitter Verified Accounts

Twitter hasn’t wasted any time launching its new verified accounts. The Beta is already live with a number of prominent celebrities, government agencies etc now officially verified.

The Verified Accounts program is a way of countering the growing number of fake accounts on Twitter. Many of these are just harmless fun but others are less pleasant. If an account is officially verified then Twitter has “been in contact with the person or entity the account is representing and verified that it is approved”. Of course, that doesn’t mean that the celebs themselves are actually writing the tweets, merely that the tweets are being written with the permission of the celebrity.

At this stage Verified Accounts are still in beta and due to the work involved only a small number of accounts can be verified. Twitter’s keen to point out that just because an account hasn’t been officially verified does not mean it’s necessarily a fake.